How to do Image Optimization for SEO?

Why You Should Still Optimize Your Photos For SEO? Image SEO is one of the important aspect of overall Search engine optimization and here I am sharing tips on How to do Image Optimization for SEO, Check 12 PRO image optimization tips for ecommerce online sellers, Optimize your product images and photography to maximize traffic and sales, Image SEO tips for better Google Image search results, Images that enhance a user’s experience are ranked better by Google, Must Know Image Optimization Tips:

Here are 12 Image Optimization Tips You Need to Know:

  1. Beware of copyright Use Original, High-Quality Images
  2. Check Image Relevance, Optimize the right image and informative file names
  3. Optimize an Optimal File Size Without Losing Quality
  4. Title Tag and image linking
  5. Optimize the right file format
  6. JPEG, PNG and GIF Best Practices
  7. Optimize your images for the web
  8. Add SEO-Friendly Captions
  9. Add SEO-Friendly Alt Text
  10. Integrate social media
  11. Create Image Sitemap
  12. When in doubt, consult Google’s Webmaster Guidelines

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Google Posts Now live for all Google My Business Users

Google Posts Now Launch for all Google My Business Consumers:

After much awaited time, Google My Business Posts is finally ready for use to all limited businesses. The content will pop up in both Google search and Google maps search results.

Google Business Listing Posts is now rolling out to all limited businesses that use the Google My Business Listing platform.

Google just released the roll-out late this afternoon. A Set of weeks ago, the company moved Google Posts into Google My Business, and that is where you can Use it now — on both the desktop and the GMB Android and iOS apps.

Go to your Google My Business account and click on “Posts” on the left-side menu when you are in your Google business listing. You can also use it by clicking here.

You can see a screen that looks like this:

When writing a post, you are given various alternative options: upload an image, write text up to 300 words or add an event title with start and end dates and times. Consumers can also add call to action buttons including Learn more, Reserve, Sign up, Buy or Get offer. Here is a screen shot of that post:

Google says this give businesses the ability to:

  • Post daily specials or current promotions that Boost new and existing users to take benefit of your offers.
  • Promote events and tell users about upcoming happenings at your Business
  • Showcase your top products and highlight new coming.
  • Choose one of the available options to connect with your users directly from your Google Business listing: allow them a one click path to make a reservation, learn more about latest offers, sign up for a newsletter, or even buy a specific product or Service from your website.

Posts will show up in both Google search and maps results. Here are examples of how Google Posts come up in search:

JPS AYURVEDIC PHARMACY Mobile Google Business Screenshot 1

JPS AYURVEDIC PHARMACY Mobile Google Business Screenshot 1

 JPS AYURVEDIC PHARMACY Mobile Google Business Screenshot 2


JPS AYURVEDIC PHARMACY Mobile Google Business Screenshot 2

Google Posts first released in January 2016 under the name “candidate cards,” but they were only available initially for political candidates to post content that would show up for relevant political search queries. A set of months later, the feature was available for a very limited number of small-scale businesses. It has slowly expanded since then until today’s full release.

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Puneet Sharma Google SEO Expert E-mail: SEO.Experts.Me@Gmail.Com

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Top 7 Hacks to Protect Your Site From Negative SEO Attack

 

What is Negative SEO?

Negative SEO point out to the practice of using black hat SEO and unethical Strategies to damage competitors rankings in Google. Negative SEO attacks can take a number of different patterns: Hacking your website. Building thousands of Bad Spammy Back-links to your website.

1. Perform Regular Link Audits:

There are So many reasons why you really need to Perform Regular Link Audits of your website. Check here some reasons:

  • Search Engines (Google, Bing) are regularly updating their algorithms.
  • Google updated their Google Webmaster Guidelines.
  • Day-to-Day SEO rules have changed.
  • Search engines (Google, Bing) in addition to your own website visitors, like fresh content. Confirm your content is Different ,Natural , Fresh and Original
  • Check the errors on your website while Perform Regular Link Audits. Fix those errors and get back lost traffic to your website.
  • Check who is linking to you and find the good, bad, and harmful links to your website.

2. Keep an Eye on Your Site Speed

Here are Top Secret you can Make Your Website Speed Fast as per Google PageSpeed tools

Tips to Speed up Your Website:

3. Search for Scraped Content

Content Scrapers – How to Find Out Who is Stealing Your Content & What to Do About It Check here

4. Monitor Google My Business

  • Audit and Track Google My Business to boost your Google Local ranking
  • View key local ranking signals in 1 report & prioritize tasks that will boost your ranking
  • Get a side-by-side competitor comparison so you know how to leapfrog above them
  • See where your competitors have citations and plug the gaps in your citation coverage
  • View categories used by top ranked businesses and update yours to maximise visibility
  • Identify sales targets with un-verified listings read more

5. Check Your Keywords’ CTR (with Google Webmaster Tool)

6. Check Your SERP Ranking

SERPs‘ Keyword Rank Checker tool shows you the top 250 search results, along with CPC and search volume data, for any keyword or phrase, and allows you to tailor your results by domain, location, and device.

7. Upgrade Your Website Security

Check Here Top 10 Tips to Improve Your Website Security

If you Have Any Question You Can Feel Free to Ask!

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Puneet Sharma Google SEO Expert E-mail: SEO.Experts.Me@Gmail.Com

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Top 9 Powerful Google Ranking Secrets in 2017

What’s a top Google ranking made of? Here are the 9 factor that make all the difference.

Luckily, SEO (Search Engine Optimization) is not about getting every tiny thing right it is about getting your priorities right. Below, we have put up a list of top 9 rankings Secrets, based on the industry studies by searchengineland. Read on to find what they are, and how to optimize your website for each.

  1. Backlinks

An incoming hyperlink from one web page to another website. The more Backlinks you have pointing back to your site, the more popular it will be

Surprise, surprise, right? In 2017, Backlinks continue to be the strongest indication of authority to Google. Let’s look at the things that can make or break yours.

  1. Link score

From the Google user guide: Link Score is a grade for each network calculated by its signal strength, channel power and number of networks competing for airtime. The closer Link Score is to 100 the better.

  1. Anchor text relevance (but not too much of it)

Anchor text is the clickable text in a hyperlink. SEO (Search Engine Optimization) best practices dictate that anchor text be relevant to the page you’re linking to, rather than generic text. The blue, underlined anchor text is the most common as it is the web standard, although it is possible to change the color and underlining through html code

  1. Content

  • Keyword usage
  • Length
  • Comprehensiveness
  1. Technical SEO (Search Engine Optimization)

In this case, technical SEO (Search Engine Optimization) just refers to any SEO (Search Engine Optimization) work that is done aside from the content. Essentially, it’s laying a strong foundation to give your content the best chance it can have to rank for relevant keywords and phrases.

  1. Page speed

Page speed is often confused with site speed which is actually the page speed for a sample of page views on a site. Page speed can be described in either page load time the time it takes to fully display the content on a specific page or time to first byte how long it takes for your browser to receive the first byte of information from the web server.

No matter how you measure it, a faster page speed is better. Many people have found that faster pages both rank and convert better.

  1. Mobile-friendliness

Perform a mobile website speed test with the Test My Site tool and receive recommendations for improving website performance across all devices.

  1. User experience

The overall experience of a person using a product such as a website or computer application, especially in terms of how easy or pleasing it is to use.

  1. Click-through rate (CTR)

The percentage of people visiting a web page who access a hypertext link to a particular advertisement.

If you have any question you can feel free to ask

Puneet Sharma Google SEO Expert E-mail: SEO.Experts.Me@Gmail.Com

Send Enquiry to #1 SEO Expert and Get Best Quote

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